Class Description
This 1-day crash course teaches Participants the thorough grounding in the basics of search engine optimization, which will get them started in using good practices and understanding of the tools. After Participants pass the final exam, Participants will receive certification showing that Participants have completed the modules and understand the concepts. Essential Skills Workshop Syllabus The entire workshop is hands-on and personalized to Participants and Participants classmates. Participants will see demonstrations of real situations, hands-on practice of Participants own problems, and daily self-evaluations of each participant so we are sure Participants are understanding everything.
Course Benefits
- Writing Content that Appeals to Students Visitors (Updated)
- Where to Place Keywords (Foundations in SEO)
- Getting Students Pages Found by the Search Engines and Directories
- How to Monitor Students Progress
- Building Link Popularity through External and Internal Linking
- The Basics of Local Search (New)
- The Missing Element in SEO: Creativity
- Stay out of Trouble with the Engines and Directories
Suggested Prerequisites
No Prerequisite
Course Outline
- A Solid Foundation in Search Engine Marketing
- Search Engine Processes
Related Classes
- Google AdWords 101 – Google AdWords
- Google AdWords 501 – Google AdWords and Analytics Bootcamp
- Illustrator 501 – Adobe Illustrator Bootcamp
- Marketing 101 – SEO For Business: The Findability Formula for Online Success
- Marketing 110 – Inbound Marketing
- Pardot 101 – Pardot Marketing Automation
- Photoshop 101 – Adobe Photoshop Essentials
- SEO 101 – SEO Essentials – Introduction to Search Engine Optimization
- SEO 201 – Advanced SEO
- Social Media 101 – Social Media Marketing with Facebook and Twitter
Our goal is to make sure your class meets your objectives, not ours. Therefore, all of our outlines are treated as guides to help steer the workshop. This outline does not guarantee that all the topics listed will be covered in the time allowed. The amount of material covered is based on the skill level of the student audience. We may change or alter course topics to best suit the classroom situation.
Locations